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  • Social Media Planning Session

    Helping to identify strategic goals and objectives, and developing efforts to attain these goals while collaborating with the organization's executives to define social media strategy.

  • Corporate Health Solutions

    Discover the best solutions for corporate health and the available solutions

  • Introductory Consultation

    Discover what problems company executives are now facing in a certain area, and highlight the fundamental fixes and solutions to these problems.

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Blog Posts (5)

  • Does your business moving in the right direction?

    40 strategic questions to ask yourself and your team to find out! The strategy is an important action taken by the company’s leaders to achieve one or more goals of the organization, and it represents the specific general direction of the company and its various components to achieve the desired state of the size of the company in the future. The following evaluation helps you to put in place the effective strategy for your company through careful strategic planning in the long term: Assessing your Current Strategy 1. Does your organization’s corporate responsibility strategy match the availability of your current resources? This question addresses your strategy in terms of the funding, time, people, and information necessary to make the strategy work, determining its feasibility. 2. How often does your organization assess its strengths, weaknesses, opportunities, and threats in order to understand the current business climate? Measuring these aspects of the strategy will help to analyze the company’s current approach to strategic evaluation and reveal if it is necessary to analyze it more often. 3. How effectively does your organization form and make profitable use of partnerships? Partnerships can be helpful assets to your company, but they must actively be sought out and well-utilized. 4. If you were in charge of strategic planning for your organization, what changes would you make? Asking your employees for their own ideas can not only provide interesting suggestions for future initiatives, but also can reveal any discontent with current strategy. With the high importance of strategic planning, it is crucial to ensure your company is creating analytical, actionable plans. Need help with your strategic planning? Book your free session now. 5. How efficient is your organization from an operational standpoint? Determining operational efficiency can assist in revealing the reasons behind the success (or lack thereof) of your current strategy. By discovering the operational inefficiencies inhibiting success, your company can identify key process improvements. 6. How well does your organization utilize its people as an asset to help it improve, stay competitive, and strategically meet goals? Are people used efficiently or is talent wasted due to lack of effective strategy? A major problem in many companies is a lack of utilization of existing resources, including the use of people and their particular strengths. Employing an effective strategy can better reveal the particular assets of your employees that can then be engaged to better the company overall. Assessing your Competition 7. How often does your organization analyze the competition in order to understand competitive advantages and disadvantages as well as identify areas for investment or needs for improvement? Regular assessment of the competitive landscape is a crucial determinant of corporate strategy, and fine-tuning the frequency of this evaluation will help to reveal how your company’s doing in terms of competitor analysis. 8. How well does your organization strategically differentiate from the competition in terms of the capabilities of its product? How clear is your organization’s strategy for this? This question helps to analyze and assess competition in a clear, specific way that will yield insight into the differentiation strategy. Assessing the Future 9. How clear is your vision for what corporate responsibility should be like in your organization in the future? Is the direction that the organization wants to go in clear and understandable? Clarity is an important part of strategic success, and this question can help determine the intelligibility of your strategy from the perspective of your employees. 10. Is our long-term view reflected in our short-term priorities? Are we pouring effort into initiatives today that have connections with where we expect ourselves and the market to be in the future? Strategy without long-term perspective is useless, and clear, direct thinking about the future can help ensure the durability of your strategy. 11. Is your organization pursuing growth and new business/market development with as much passion as it does operational efficiency? This question still addresses the importance of planning for the future, but also focuses on the sense of urgency for growth. Finding the balance between day-to-day operations and new developments is critical for your company’s future success. 12. How effective is your organization’s strategic vision? A strategic vision involves a clear view of the desired future position of an organization within a market, giving your company a goal to plan around that, when implemented correctly, will produce results. 13. When developing and implementing strategy, does your organization effectively balance short and long-term priorities? This question further addresses the balance between concentrating on daily operations and on future growth that must exist in your company. 14. How efficient and organized is your organization’s plan for how to improve and evolve the strategic objectives over time? Just having a set plan for the future is not enough; it must be structured, logical, and well-communicated in order to help direct your company. 15. How do the potential negative consequences that could occur with the implementation of a new strategy compare to the potential positive outcomes? If the results of these questions suggest that a new strategy is necessary, your company must ensure that this new plan will not cost your company more than it will benefit it. This return analysis helps to evaluate if the pros of new strategic implementations can outweigh the cons. Assessing your Distribution Your Connections 16. How many established outlets does your organization have through the Internet (social media, websites, etc.)? By assessing the Internet outlets of your company, you can discover insight into how well your business is utilizing available online resources. 17. How many established connections to other businesses does your organization have? Connections with other businesses can be used to create new partnerships and go-to-market opportunities, and therefore determining how many connections already exist for your company can help assess current strategy. 18. How many established connections does your organization have with consistent and dependable customers? Customer advocates can be a lucrative avenue for your company to sell products and thus generate revenue, so determining the extent to which your company capitalizes on these relationships can help assess the effectiveness of your distribution strategy as a whole. Assessing your Outlets Overall 19. How effective is your organization’s delivery model? Your company’s delivery model is the method for getting your offering to your customer, and a successful model is a key aspect of your go-to-market strategy. 20. How much potential benefit for the organization does the distribution strategy have? It is crucial to determine the positive outcomes that the current distribution strategy permits in order to analyze if your company is effectively utilizing its delivery outlets. 21. Considering all possible outcomes, how much risk does the distribution strategy have? On the other hand, it is important to determine the risk in this strategy. Answering these questions separately then comparing the results can help to fully analyze both sides of the issue. Product Offering Assessing your Market 22. To what degree are your offerings clearly differentiated in their market? This question is important to ask in order to analyze how your company is distinguishing its products from that of competitors and thus working to permeate the market as much as possible. This type of question is important to ask when assessing your competition (see also #8), as well as when analyzing your product itself. 23. How much ease and expense are required for your customer to switch to a competitor’s offering? It is important to understand product stickiness and customer switching costs to determine how your customer values your product. 24. How often does your organization analyze the competition in order to understand competitive advantages and disadvantages as well as identify areas for investment or needs for improvement? This question can reveal whether or not your company is evaluating your competition often and in a thorough manner. 25. Based on your knowledge of current efforts to promote your services, what are the major internal barriers to selling your services to clients? By determining impediments to selling services, your company can find ways to avoid these hindrances and strategize better as a whole. 26. How well does your organization maximize existing resources in order to deliver the product offering? This question evaluates the method for getting your offering to your customer in order to reveal certain resources that your company could be better utilizing. 27. How aligned are your organization’s offerings to meet market demand? Not only do you want to be producing the offerings that leverage your organization’s resources, but you also want to be delivering the right products for your target market. Assessing the Value to your Customers 28. Does your product offering encourage innovation for the customer through versatility, usability, and efficiency? The more innovative your company’s offerings are, the more valuable they can be to your customers, for innovation is key in any product. 29. How well do the organization’s products solve the customers’ problems and meet their expectations? Evaluate how your product meets the expectations of your customers in order to ensure the value in your offerings. 30. How frequently does your organization deliver new value-adding ideas to your customers to keep them engaged? This question addresses how fresh your company is staying with your product and your customers, which is crucial in terms of retaining them as clients. Assessing the Future 31. What is the direction and state of our innovations? Is the direction right for now, 5 years from now, and 10 years in the future? A great tactic to use when analyzing the strategy of your company is to envision your product years from now and determine if your product roadmap is truly innovative. 32. Does your organization have several strategies for differentiation, innovation, customer alignment, and a detailed plan of forecasted strategies? This multifaceted question assesses how well your company is planning for the future in terms of your offerings. Pricing & Promotion Assessing your Pricing 33. Considering factors such as competition and timing of discounts, does your organization provide the right amount of discounts and at the right price? Discounting, when executed correctly, can be a great tactic to utilize, and this question addresses how well your company is using this strategy. 34. Does your organization’s pricing strategy match with the availability of your current resources? This question addresses prime optimization, which is how well your organization prices its work in comparison to other organizations without forfeiting profit. Assessing your Promotions 35. Does your organization promote itself through its people? Do the people actively promote your organization? One of the greatest resources that many companies fail to use is their own people. Employees of an organization can be a company’s best proponents if they are actively and enthusiastically promoting the organization. 36. How effective is your organization at using product placement to subtly appeal to the customer? Product placement deals with strategically implementing your offerings in context without advertisements, and can be a useful promotion strategy when employed correctly. 37. How often are your organization’s web strategies updated in order align with current organization news and capabilities? Web strategy must be updated frequently in order to be useful to your company, and this question addresses the regularity of these revisions. 38. Is your organization’s website professional, visually pleasing, and effective at generating customer revisits? Analyze your website design in order to determine if your company is fully optimizing its web presence. Assessing your Sales 39. How effective is your organization at ensuring loyalty of current customers by extending various incentives for loyalty to your offerings? Loyalty marketing is a promotional tool that can help your strategic advancements, as long as the incentives are right for your market, customers, and product. 40. How often does your organization convert leads for potential sales into actual sales in the long run? This question, though basic, must be asked in order to reveal any problems in your current sales strategy that could be modified in order to better your company’s sales overall. We sincerely hope that you will find our list of strategic planning questions useful and helpful to your business. You can subscribe to our website and our social media sites to be always updated.

  • Top Digital Marketing Trends in 2022

    Get ahead with your business in 2022 and beyond! Every year, we observe new and surprising digital trends that create the framework for marketing's evolution. Even in a turbulent year like 2021, we found a lot of digital marketing activities created to satisfy the long home staying across the world. If anything, digital marketing trends in 2022 are expected to be some of the most ground-breaking ever. TikTok, which has now surpassed all other platforms as the biggest social media channel among Gen Z users, continued its rise at the start of the year. Facebook changed its name to Meta to reflect the company's desire to embrace the metaverse, a 3D virtual environment. NFTs and cryptocurrencies gained traction. and Google said that third-party cookies would be phased out by 2023! Need help with your social media marketing? Book a free consultation now. There are many new and interesting advancements in the digital world that will influence how we connect with our audience. We've broken down the important digital marketing trends to be aware of in 2022 to help you absorb and manage the year ahead. And here are the top 5 digital marketing trends in 2022: #1. Short Videos - DIY TikTok has altered the social media environment away from status updates and curated photo grids and toward brief video posts. followed by other platforms to leap on board, with Instagram debuting Reels and YouTube focusing on 'shorts.' #2. Target Personalized Advertising Personalization was so important in 2022. Rather than generating catch-all content with the intention of appealing to as many people as possible, creating targeted advertising that caters to your demographic will yield more beneficial results. But it's not simply the material that needs to be perfect. In an oversaturated landscape, making ensuring your audience receives those advertisements at the proper time and place is critical to engagement. #3. Segmentation Segmentation has been around for a long, and most businesses will use it to segment clients, which implies targeting customers who have similar demographics or related interests. It is also usual practice to separate forms of communication like e-newsletters, news, and updates or offers and promotions. However, beyond the typical opt-in or -out marketing techniques, businesses can explore more extensive and thoughtful labeling of their email content that allows a consumer to really opt out of getting certain types of content. #4. Customer Experience Real customer experience stories are crucial to brand marketing at all times. However, consumers are sick of hearing how you, the brand, think your products or services are superior to the competitors when it comes to selling your product in the contemporary market. They are interested in learning how you met their needs and expectations by keeping your commitments. #5. Real-time Communication Conversational marketing is nothing new because brands have long engaged in customer communication. But as social media and chatbots gain popularity, conversational marketing is expanding on a far bigger scale and altering the way that companies communicate with their customers. The shift in consumer behaviors brought about by the rapid advancement of technology in recent years—namely, the expectation of instant and direct messaging in real-time, whether that be with friends, colleagues, or businesses—is likely the cause of the increased interest in conversational marketing. And now that chatbots are more prevalent, these discussions may take place more quickly and smoothly than ever before. Good luck to you all... Need help with your digital marketing activities? contact us now! Don't forget to like, share and subscribe to our site and social media sites to be always updated with our new articles.

  • Welcome to Ingez Business world!

    Business | Digital | Marketing We really would like to help you grow your business by sharing ideas and insights from the business world. Everything around us is moving quickly, which is why we try to keep up. You may stay up to date by subscribing to our website and following our social media sites.

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  • Ingez Business | Business & Digital Consulting | Cairo

    Get the support you need to grow your sales volume today! There are countless ways in which our professionals can help you expand your business. Learn More Welcome to Ingez Business We simplify things for you by automating every service! You are no longer required to lose time in endless meetings. All you have to do is select a service, provide information about your request on a questionnaire, and we'll get to work on it and deliver it to you by the given deadlines. It's just that simple! Start Now Select Category CONSULTING Get Started Support your business growth by providing the professional consulting along with the on-ground execution DIGITAL Get Started Everything you need to expand your brand and services online and gain attention. MARKETING Get Started Get the help you need to manage your marketing and advertising activities, and position your business like a pro. Our Story Read More Get to Know Us Ingez Business For business and digital consulting was founded in 2021 by a group of Egyptian experts who have served for more than twenty years in several leading multinational companies. The founders and "Experts" team members have the ideal mix of experience between mastering international business practices and the local touch of successful implementation. Rate Us How did we do? Don’t love it Not great Good Really good Love it How did we do? Our Clients reviews I think I'll repeat the great experience I had with Ingez Business while providing a technical education for my employees. A.S. Cairo Partners CONTACT US Submit Thanks for submitting! Subscribe Join Thanks for subscribing!

  • 24 hrs. Solutions | Ingez Business

    Exclusive 24 hrs. Solutions We know that time is money! In today's fast-paced economy, every minute counts. Accordingly, we decide to get ahead of ourselves and gather a large number of professionals to begin building readymade specialized solutions that suit your business demands, which we can then do a little customiztion upon your request and provide to you in just 24 hours. Isn't that amazing? Choose your weapon from our readymade collection that best meets your needs, and we'll personalize and deliver it to you within the next 24 hours. Real Estate Websit GO Health Care Website GO Restaurant& Coffee Shop GO eCommerce GO Logo& Landing Page GO Primary Real Estat Brokrage Website This is a Paragraph. Click on "Edit Text" or double click on the text box to edit the content and make sure to add any relevant information that you want to share with your visitors. Resale Real Estat Brokrage Website This is a Paragraph. Click on "Edit Text" or double click on the text box to edit the content and make sure to add any relevant information that you want to share with your visitors. People are genuinely interested in learning more about you, so don’t be afraid to share personal anecdotes to create a more friendly quality. Real Estate Developer Wbsite This is a Paragraph. Click on "Edit Text" or double click on the text box to edit the content and make sure to add any relevant information that you want to share with your visitors. Health Care Clinic Website This is a Paragraph. Click on "Edit Text" or double click on the text box to start editing the content. Lab Website This is a Paragraph. Click on "Edit Text" or double click on the text box to edit the content and make sure to add any relevant information that you want to share with your visitors. People are genuinely interested in learning more about you, so don’t be afraid to share personal anecdotes to create a more friendly quality. Pharmacy Website This is a Paragraph. Click on "Edit Text" or double click on the text box to start editing the content. eCommerce Website This is a Paragraph. Click on "Edit Text" or double click on the text box to start editing the content. Restaurant Website This is a Paragraph. Click on "Edit Text" or double click on the text box to start editing the content. Coffee Shop Website This is a Paragraph. Click on "Edit Text" or double click on the text box to start editing the content. Logo Design This is a Paragraph. Click on "Edit Text" or double click on the text box to start editing the content. Logo Design This is a Paragraph. Click on "Edit Text" or double click on the text box to start editing the content. Landing Page Design This is a Paragraph. Click on "Edit Text" or double click on the text box to start editing the content.

  • Solutions | Ingez Business

    Solutions Everything you need to stand out from the crowd! Select Category Get Started CONSULTING Support your business growth by providing the professional consulting along with the on-ground execution Get Started DIGITAL Everything you need to expand your brand and services online and gain attention. Get Started MARKETING Get the help you need to manage your marketing and advertising operations, and position your business like a pro. Consulting Services 1 Feasibility Study Help you in establishing a solid foundation for your business, understanding the market, developing a value proposition for your product or service, designing the business model and operations, in addition to developing the financial strategy for the coming 5 years. Paid Service - Timeframe up to 15 days Tell us more about your business by filling out the below form. Or request a quote. Fill A Form Request A Qoute 2 Legal Formation Assisting you with the drafting of the shareholder's agreement, the issue of the commercial registry, the tax card, and files so that you can start your business safely and legally. Paid Service - Timeframe starting 15 days Tell us more about your business by filling out the below form. Or request a quote. Fill A Form Request A Qoute 3 Business Consulting Supporting your business growth through providing business consulting, executing sales restructure and monitoring, providing training and coaching, performing business development activities, and more. Paid Service - Free introductory consultation available on the book online page Tell us more about your business by filling out the below form. Or request a quote. Fill A Form Request A Qoute DIGITAL Services 1 Website Building Bring your website to life quickly so you can stay focused on running your business. ​ Paid Service - timeframe up to 10 days Tell us more about your business by filling out the below form. Or request a quote. Fill A Form Request A Qoute 2 Website Redesign Already have a website, but it requires more right now. Redesigning your website to match your needs and brand, we will give it a lift. ​ Paid Service - Timeframe varies depending on the request Tell us more about your business by filling out the below form. Or request a quote. Fill A Form Request A Qoute 3 Landing Page Create a stunning landing page that converts visitors into sales so that your company or brand can stand out online. You can depend on our designers to create a top-notch landing page design. ​ Paid Service - Timeframe 24hrs up to 2 days Tell us more about your business by filling out the below form. Or request a quote. Fill A Form Request A Qoute 4 Mobile App Want to promote your brand globally? Get moving. Your business will follow the customers everywhere they go with a custom-built app. ​ Paid Service - Timeframe up to 20 days Tell us more about your business by filling out the below form. Or request a quote. Fill A Form Request A Qoute MARKETING Services 1 Branding Create a magnificent logo and brand identity so that your company is not overlooked. Paid Service - Timeframe 24hrs up to 3 Days Tell us more about your business by filling out the below form. Or request a quote. Fill A Form Request A Qoute 2 Social Media Presence Digitalization is sweeping the globe. With a well-developed social media page design that is tailored to your brand, you can make your marketing go viral. ​ Paid Service - Timeframe 24hrs up to 3 days Tell us more about your business by filling out the below form. Or request a quote. Fill A Form Request A Qoute 3 SM Management Help you with crucial aspects of managing an efficient social media strategy and support how your brand will be seen, starting with content creation, publication, guidelines for customer participation, and more. ​ Paid Service - Timeframe varies depending on the project timeline Tell us more about your business by filling out the below form. Or request a quote. Fill A Form Request A Qoute 4 Illustration& Graphics A beautiful illustration is the best way to express a narrative. Whether you need to showcase your products or services, we've got something your customers will love.​ ​ Paid Service - Timeframe 24hrs up to 3 days Tell us more about your business by filling out the below form. Or request a quote. Fill A Form Request A Qoute 5 Flyer& Poster Design When you have significant news to share, make sure it reaches as many people as possible. An eye-catching flyer or poster design will do this. ​ Paid Service - Timeframe 24hrs up to 3 days Tell us more about your business by filling out the below form. Or request a quote. Fill A Form Request A Qoute 6 Video Creation Create a spectacular video that meets your specific needs. This can go in three ways. One is for YouTuber video creation or editing, the other is for branding or product objectives. and finally, a video marketing creation. ​ Paid Service - Timeframe up to 5 days Tell us more about your business by filling out the below form. Or request a quote. Fill A Form Request A Qoute 7 Voice Over Looking for a strong male or female voice for your video? get in touch to hire a pro! ​ Paid Service - Timeframe up to 5 days Tell us more about your business by filling out the below form. Or request a quote. Fill A Form Request A Qoute 8 Media Essentials Would you like to effectively and consistently communicate with your target audience? We help you with the essential editing. copywriting, and translation talents at your fingertips. ​ Paid Service - Timeframe up to 3 days Tell us more about your business by filling out the below form. Or request a quote. Fill A Form Request A Qoute Request a Quote Please take a moment to fill out the form. First Name Last Name Email Subject Leave us a message... Submit Thanks for submitting!

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